Logan Paul Net Worth Breakdown 2025: PRIME, WWE & Business Empire
Logan Paul net worth in 2025 is $150M, fueled by PRIME Hydration, WWE, boxing, and YouTube. Discover how he built his growing business empire.
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From viral YouTube videos to WWE matches and co-founding a billion-dollar sports drink brand, Logan Paul has built an empire that goes far beyond internet fame. As of 2025, Logan Paul net worth is estimated at $150 million (source: CelebrityNetWorth). His wealth comes from multiple streams including PRIME Hydration, WWE, boxing, YouTube, brand deals, and business ventures.
In this article, we’ll explore Logan Paul’s financial journey, net worth growth, major income sources, lifestyle, and prospects.
Biography
| Full Name | Logan Alexander Paul |
| Date of Birth | April 1, 1995 |
| Age (2025) | 30 years old |
| Place of Birth | Westlake, Ohio, USA |
| Nationality | American |
| Profession | YouTuber, Podcaster, Boxer, WWE Wrestler, Entrepreneur |
| Known For | PRIME Hydration, Impaulsive Podcast, WWE appearances, YouTube fame |
| Current Residence | Puerto Rico & Los Angeles |
| Estimated Net Worth (2025) | $150 million |
Logan Paul Net Worth in 2025: Quick Snapshot
| Detail | Information |
|---|---|
| Estimated Net Worth | $150 million (2025) |
| Major Income Sources | PRIME Hydration, WWE, YouTube, Boxing, Business Ventures |
| Notable Ventures | PRIME Hydration, Maverick Apparel, Impaulsive Podcast |
| Comparison | Richer than Jake Paul in 2025 |
While Celebrity Net Worth pegs Logan Paul at $150M, Forbes suggests lower estimates depending on how PRIME Hydration is valued.
Net Worth Growth Over the Years
| Year | Estimated Net Worth |
|---|---|
| 2018 | $15 million |
| 2020 | $25 million |
| 2022 | $45 million |
| 2023 | $75 million |
| 2025 | $150 million |
Logan Paul’s fortune doubled between 2022 and 2025, mainly due to PRIME’s explosive success.
Early Career: From Vine to YouTube Fame
Logan Paul began on Vine before transitioning to YouTube, where his daily vlogs and outrageous stunts attracted millions of subscribers.
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At his peak, his Maverick Apparel merch line earned millions annually.
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Despite setbacks like the 2017 Japan forest controversy, Logan rebuilt his reputation with better brand deals, podcasts, and strategic ventures.
This early resilience laid the foundation for his entrepreneurial empire.
WWE Contract & Earnings
In 2022, Logan signed with WWE, surprising fans with his athletic ability. His matches at WrestleMania and Crown Jewel boosted both his reputation and his bank account.
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Estimated WWE earnings (2022–2025): $10–15 million
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Additional income from:
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Merchandise royalties
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Brand integrations during matches
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Increased sponsorship visibility
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He is now recognized as one of the most commercially successful part-time WWE wrestlers.
The PRIME Hydration Boom
Launched in 2022 with KSI, PRIME Hydration has been Logan’s biggest financial win.
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Sales surpassed $500 million by mid-2024.
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PRIME secured sponsorship deals with UFC and major sports leagues.
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Industry valuation rumors (2025): $2–3 billion.
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Logan’s potential cut: $30M–$50M+, depending on his equity stake.
PRIME transformed Logan Paul from influencer to serious business mogul.
Boxing Career & Fight Payouts
Logan Paul’s boxing journey, while more exhibition than professional, has been a lucrative side hustle.
Notable fights:
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KSI (2018, 2019)
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Floyd Mayweather (2021)
Earnings per fight: $5M–$15M (including Pay-Per-View revenue).
Boxing helped expand his audience into sports, while also boosting his sponsorship value.
Business Ventures & Investments
Logan Paul continues to diversify his income:
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Impaulsive Podcast — One of the top influencer-led podcasts worldwide.
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Maverick Apparel — Millions in sales during its peak years.
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Crypto & NFTs — Mixed results, but added to his brand recognition.
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Equity stakes — Rumored investments in consumer goods and digital startups.
His ability to spread across industries has kept his fortune growing.
Real Estate, Lifestyle & Assets
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Residences: Luxury homes in Puerto Rico and Los Angeles.
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Cars: Bugatti, Mercedes 4x4, Tesla Model X.
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Watches: Rolex, Audemars Piguet, and rare collectibles.
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Travel: Private jets, fitness retreats, and high-profile events.
Logan’s lifestyle showcases both his wealth and brand image.
Social Media & Brand Partnerships
Logan’s online following continues to generate huge sponsorship deals:
| Platform | Followers (2025) | Monetization |
|---|---|---|
| YouTube | 24M+ | Ads, sponsors, podcast |
| 25M+ | Brand collabs, sponsored posts | |
| TikTok | 10M+ | Short-form branded content |
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Average sponsored post value: $100K+.
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Partnerships with brands in fitness, tech, and fashion.
FAQs About Logan Paul Net Worth
Q1: What is Logan Paul net worth in 2025?
A: Around $150 million, mainly from PRIME, WWE, YouTube, and boxing.
Q2: How much is Logan Paul’s stake in PRIME Hydration?
A: Estimated between $30M–$50M, though not officially disclosed.
Q3: Who is richer: Logan Paul or Jake Paul?
A: As of 2025, Logan Paul is richer thanks to PRIME and WWE.
Q4: What was Logan Paul’s biggest payday?
A: Likely the Floyd Mayweather fight or a potential PRIME equity exit.
Q5: Could Logan Paul become a billionaire?
A: Yes — if PRIME sells or goes public, Logan Paul could join the billionaire list.
Conclusion
Logan Paul’s journey from YouTube prankster to $150 million business mogul is one of the most remarkable transformations in entertainment. With PRIME Hydration dominating the beverage industry, WWE deals adding millions, and social media still strong, Logan Paul net worth is set to rise even higher in the coming years.
Whether in the ring, behind the mic, or in the boardroom, Logan Paul has cemented himself as one of the most influential and wealthy entertainers of his generation.
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